{"id":809,"date":"2024-06-12T14:04:14","date_gmt":"2024-06-12T12:04:14","guid":{"rendered":"https:\/\/uscale.digital\/en\/?page_id=809"},"modified":"2024-06-19T10:24:24","modified_gmt":"2024-06-19T08:24:24","slug":"customer-insights-on-electromobility-for-consultants","status":"publish","type":"page","link":"https:\/\/uscale.digital\/en\/customer-insights-on-electromobility-for-consultants\/","title":{"rendered":"for Consultants"},"content":{"rendered":"\n
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Customer studies for consultants<\/h1>\n\n\n\n

In eMobility, both mobility and energy are growing together. As a result this is creating a new ecosystem<\/strong> that offers enormous potential<\/strong> for new business models<\/strong>. Established companies and newcomers therefore have a great need for advice and support from specialized consulting firms.<\/p>\n\n\n\n

In order for consultants to be able to help, they need both detailed and up-to-date data<\/strong> on the development and optimization of their clients’ business models and processes.<\/p>\n\n\n\n

USCALE supports consulting companies with customer studies that reveal not only user behavior<\/strong> and customer segments<\/strong> but pain points<\/strong> and preferences<\/strong>. In addition, our studies show differences in the target group segments.<\/p>\n\n\n\n

Relevant Studies:<\/h2>\n\n\n\n
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\"eMobility<\/a><\/figure>\n<\/div>\n\n\n\n
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\"eMobility<\/a><\/figure>\n<\/div>\n\n\n\n
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\"Lade-Personas<\/a><\/figure>\n<\/div>\n\n\n\n
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Product owners and project managers<\/summary>
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Electromobility and charging technology are making enormous progress. As a result, the range of services on offer is also growing continuously. Consultants must therefore ask themselves for their clients which ideas and concepts have particular potential and how they can get them \u201con the road\u201d with an optimal cost structure.<\/p>\n\n\n\n

USCALE studies answer the most important questions of product owners and show what is important:<\/p>\n\n\n\n

\u2022 What pain points<\/strong> do e-car drivers have today?
\u2022 Where should product owners invest the next euro<\/strong>?
\u2022 Which offers and features <\/strong>of an offer are particularly relevant<\/strong>?
\u2022 How should marketing set up websites <\/strong>for e-mobility products?<\/p>\n<\/div><\/details><\/div>\n\n\n\n

Marketing<\/summary>
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EV shoppers have different information needs than combustion engine buyers. They therefore also use other touchpoints in the customer journey.<\/p>\n\n\n\n

USCALE studies answer the most important questions for marketing managers. They also provide important input for the work of agencies:<\/p>\n\n\n\n

\u2022 Which target group segments<\/strong> are there and which personas are behind the target groups?
\u2022 What information <\/strong>are customers looking for in the purchase funnel?
\u2022 How do we need to design our charging offer to be attractive <\/strong>to potential customers?
\u2022 What measures can we use to strengthen customer loyalty<\/strong>?
\u2022 Which media channels<\/strong> do providers use to best reach their target customers?<\/p>\n<\/div><\/details><\/div>\n\n\n\n

USCALE focus studies: User studies on electromobility<\/summary>
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Since 2018, USCALE has been systematically surveying EV drivers about their expectations and experiences at all touchpoints of the e-mobile customer journey. You can find an overview of all USCALE focus studies HERE<\/a>.<\/p>\n\n\n\n

We show extracts from other studies in the LinkedIn articles by USCALE<\/a> and Axel Sprenger<\/a>.<\/p>\n\n\n\n

If you have any questions, please contact us at kontakt@uscale.digital<\/a>.<\/p>\n<\/div><\/details><\/div>\n\n\n\n

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Contact us now<\/h2>\n\n\n\n

What customer insights into electric cars, charging technology or charging services are you looking for? Whatever you are looking for, we look forward to exchanging ideas.<\/p>\n\n\n\n

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